THE TINY TYCOONS
CyberMental
Dolapo Adeyemi
Published 28th May 2025
From Screen Zombies to Digital Superheroes:
The Ultimate Guide for Young Creators
WARNING: This is NOT another boring “screen time is bad” lecture!
(It’s a science-backed approach to healthy technology use that kids really enjoy)
- Kids aged 8-12 will absolutely love this guide to using their screentime wisely – turning those grumpy “just five more minutes” into “LOOK WHAT I MADE!”.
- …And parents will absolutely love the fact that this is a book about empowering young creators, innovators and producers, rather than passive targets for ads and manipulative apps. Young innovators CAN solve real problems and make meaningful contributions.
- The First book in the TINY TYCOONS series, helping kids to learn important life skills – everything from money management to online creativity to thinking skills.
- Perfect for fans of: Diary of a Wimpy Kid, Dav Pilkey’s creative guides, STEAM activities, and children who spend more time with their devices than you’d like to admit!
- Author Dolapo Adeyemi is a business expert in technology and innovation who was inspired by her own daughters to help children learn the important life skills that they don’t get in school at a young age. Skills like entrepreneurship, online creativity, thinking skills and money management.
Meet Max and Mia, siblings who accidentally discovered that spilling glitter glue on a comic book could lead to the greatest adventure ever – transforming from digital CONSUMERS into tech-savvy CREATORS!
In Tycoon Town, these everyday kids (and their robot dog Metallia!) are about to show YOUR 8-12 year old how to:
✅ Create amazing tech projects that’ll make friends say “WHOA!”
✅ Outsmart sneaky apps that treat kids like products instead of people
✅ Balance their digital diet without giving up the fun stuff
✅ Join a worldwide crew of kid innovators changing the digital landscape
Packed with laugh-out-loud adventures, hands-on activities, and real stories of young creators, this book doesn’t just talk about digital literacy – it transforms it into an epic quest your child won’t want to put down!
FOR PARENTS & EDUCATORS: This isn’t just another children’s book. It’s a science-backed approach to healthy technology use that kids actually enjoy. Includes a comprehensive guide with conversation starters, implementation strategies, and resources to extend learning beyond the page.
About the Author
DOLAPO ADEYEMI is a London-based serial entrepreneur who grew up in Nigeria with an accountant father and entrepreneurial mother, learning early that knowledge was the ultimate currency. With a degree in Chemical Engineering (and later an MBA at London Business School), she worked in the energy sector, started her own business making solar-powered bags, moved into the world of fashion with OYSBY, her own premium footwear brand, and was a finalist in the Draper’ Footwear Awards and was featured in Oprah magazine and other major media.
Immersing herself in technology and marketing innovation, and now with two daughters, she had an epiphany: we live in a world where only a privileged few truly understand how systems really work – from digital algorithms to financial markets – and we’re failing our children by not giving them this knowledge early. Furthermore, there is no reason why kids cannot understand the dopamine tricks of the attention economy, the origin, value, and systems of money, recognize cognitive biases, and learn to replace conflict with empathy.
Watching her daughters, now 8 and 10 navigate our digital world, she saw both the incredible potential and the pitfalls of technology in young hands. Tiny Tycoons was born from these everyday parenting moments – from explaining how apps work to discussing why we can’t believe everything we see online.
TINY TYCOONS: CYBERMENTAL is published in paperback (£14.99) and ebook (£3.99) and will be available in all good bookshops and online booksellers.
