World leading stationery brand launches genius fidget inspired range to support children
Maped Helix, a world leader in school supplies and accessories is excited to unveil its brand-new Kidy Learn Concentration range. Thoughtfully designed with input from leading education experts; this genius new range, which includes a unique ruler with silicone tactile zones and a graphite pencil with a chewable tip, will help children concentrate more easily, both at school and at home.
Truly unique, the innovative products are already being recommended by teachers and are set to be truly game changing in the stationery and education world!
Developed in response to the growing concern among parents and teachers that children are increasingly lacking concentration, the new range is using the principle of “fidgeting’ to improve their focus and reduce their stress when using these products. This concept is based on the theory that small repetitive movements ‘fidgeting’ allows children to channel their energy, improve their concentration and relieve stress, therefore fully concentrating on their learning.
Offering sensory stimulation to help students focus, the Kidy Learn Concentration collection is a complete range that easily fits into pencil cases and school bags, with the full range including:
- A pencil sharpener with soft-touch rotating rings that provide sensory stimulation.
- An ergonomic textured eraser with ridges
- A ruler with silicone tactile zones and markings to facilitate learning.
- A graphite pencil with a chewable tip made of food-grade silicone.
- A sensory pencil case with stimulating fabric and an ultra-resistant closure.
The brand is excited to see the response to this and truly hopes the range supports the 63% of parents who believe lack of concentration to be the main difficulty with homework*. With 74% of parents feeling that a suitable tool could help their children improve their focus and reduce stress; it is clear to see the demand for a range like this.
Speaking about the new range Lianne Fletcher from Maped Helix said:
“Since learning about the growing concern about concentration and researching the benefits of fidgeting, we have been on a mission to create a unique range to help. Designed to stimulate each child’s potential and support their development throughout their educational journey, our range of school accessories provide an outlet for excess energy and a calming way to self-regulate. The child will therefore be able to better focus their attention on their learning.”
